How to serve coffee in your restaurant
Coffee is a real buzzword. You only have to look around you to see people wandering about with takeaway coffee cups or meeting for an informal coffee with friends and family. But what we also need to appreciate is the importance of coffee as part of the dining experience. It’s the completion of a meal and so it’s important to get it right so as not to leave a bad taste in the mouth of your customers. The following blog aims to cover the different coffee types as well as well as the importance of training and the customer’s immediate surroundings, including your choice of restaurant furniture.
The different methods
Over the last decade, capsules represent one of the biggest developments in coffee, both commercially and at home. They save the Barista time and there’s zero waste whilst providing a consistently perfect cup of coffee. You simply insert the capsule, whether that’s a latte, espresso, cappuccino, americano (the list goes on) and there you have it.
Of course, there are other versions such as bean to cup methods and barista led, however, most restaurants, bars, cafes and bistros will make use of capsule machines. Commercial coffee grinders of course provide an impeccable taste, but you must ensure they are frequently cleaned, the beans stored at the perfect temperature and staff are effectively trained.
Nespresso utilises roasted coffee within its capsules, which are also recyclable so going a little way towards sustainability. Staff require little training as the use of the machine is extremely simplistic. The Lavazzo version also includes a temperature-controlled steaming arm which perfectly foams the milk.
Capsules machines remove the need for a grinder, unlike bean to cup methods and so leaves no mess and therefore, take no time to clean or maintain.
Iced coffee was historically majorly used only in the summer months, but due to its popularity, now tends to be used throughout the entire year. Of course, with both hot and cold versions, a dash of something alcoholic can be added, especially when consumed after dinner.
Different times of year also call for the introduction of different flavours. For example, at Halloween you will often see flavours such as pumpkin spice and at Christmas, flavours such as gingerbread and cinnamon lattes.
Hot or cold milk
Always offer your customers the choice of hot or cold milk. Some people like to cool their coffee down with a blast of something cold, whereas others like it piping hot and so enjoy the addition of hot frothy milk instead.
Coffee as an experience
Obviously one of the determining factors of a great cup of coffee is the taste. However, what about the overall look…So, make sure you don’t neglect the cup and saucer and whether or not you offer an accompaniment, such as a biscuit or chocolate. In addition, an experienced barista will be able to create all manner of patterns on the surface of the coffee to ensure it looks physically enticing.
A reflection of your food
More and more people expect to experience a good coffee after a meal. And, it’s no longer acceptable to serve a mediocre cup of the dark stuff. Coffee is a luxury most people can afford and due to its popularity and accessibility, people know when they’re on the receiving end of both a good and bad coffee. A good coffee is a clear indication that an establishment takes all of their produce seriously.
It’s all about customer experience. So, ensure that whilst you’re taking your food menu seriously, you’re also thinking about your drinks menu in the same vein. And that includes educating your customers on the subject. Demonstrate that you know your coffee by offering a variety of flavours and advising your customers on which choice would be suitable for them and relate this back to the meal they have just enjoyed.
Restaurant furniture and immediate surroundings
Your customers are paying for an experience and so the perfect venue in terms of décor, restaurant furniture, lighting and acoustics will all contribute to this. Make sure the atmosphere is perfect and you could even think about featuring a comfortable area where customers can retire to, at the end their meal to savour their cup of coffee.
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