You may well have the best venue on earth, serving the best food and drink, employing the best employees and offering the most fabulous service. But how do you drive business to your venue? How can you make sure you are discovered? How can you make sure that customers who have already frequented your establishment come back time and time again? This guide aims to uncover the most powerful digital marketing methods to ensure you’re bursting at the seams with continued custom. Define your target audienceBefore selecting which mix of... Read More
Eclipse Furniture | Blog
The overall look of your pub (or any other venue for that matter) reflects your brand, your style and your character. And, the condition of your furnishings, both internal and external, will have a significant impact on your customers and whether or not they return to your establishment. Cleanliness and décor are extremely important considerations for patron satisfaction and it’s hugely important to ensure your pub furniture is fresh, clean, comfortable and sturdy. Buying contract furniture is a big initial outlay and so it’s important you get it right and... Read More
Customers (or should we say potential customers) will choose to dine with you according to a variety of different factors, the two most important being the style and comfort of your restaurant furniture, both of which reflect your brand: Customers need somewhere comfortable to sit for an extended period of time and your dining environment also needs to be visually appealing too. There are several types of potential customers: Those who know you and use you time and time again because they love your brand and of course your food/service.... Read More
Lighting directly influences your customers’ experience. And, of course, lighting within hotels varies dramatically from lighting within office environments, retail stores and other locations. Moreover, the lighting for the different parts of a hotel varies from area to area. This is obviously similar to our previous blogs which have concentrated on how commercial furniture differs from location to location as do the colour schemes used to zone your hotel. Understanding the benefits of using appropriate lighting in your hotel enables you to make an informed decision regarding the implementation, placement... Read More
So, you’re thinking of re-branding your restaurant… But why? Do you feel as if your entire offering could do with a re-think or is your space feeling a little worse for wear? Whatever your motivation, it’s important you get it right and make the right decisions along the way to ensure your budget is taken care of and spent in the right areas. From your menu to your restaurant furniture design and general interior. The following blog details the steps you should take if a re-brand is a priority for... Read More
We are now launching into February at full speed and as the days roll-by, Christmas feels like a lifetime ago. To beat the wintry blues, we are all thinking forwards towards warmer climes, in fact, consumers are most likely to book their spring and summer holidays in this time to ensure they have something to look forward to. And restaurants, pubs, hotels and the likes are starting to prepare their venues to ensure they have sufficient contract outdoor furniture for the summer months. Many use plastic rattan outdoors – a... Read More
The design of a restaurant doesn’t just ‘happen’. It’s a cleverly thought-out process from the shape and comfort of the restaurant chairs, to the colour of the walls and cleverly-placed lighting. A designer will go to great lengths to get the exact psychology of the restaurant right. From getting the best contract furniture to creating the perfect atmosphere, there’s a lot to think about. The briefBefore putting together the brief for a restaurant’s design, the designer will want to understand two main things, the first being the story behind the... Read More
An ice bar, believe it or not, is an establishment made primarily of ice, including the bar, walls and seating! Somewhat different from the usual warm and comfortable restaurant and bar furniture we’re accustomed to! These bars are usually kept at temperatures of -5 and below so as they don’t melt! Ice bars in Europe take chill to a whole new level with some fantastic ice sculptures, many of which are changed annually to ensure that the interior is fresh (literally) and different. In the following article, we will showcase... Read More
As we all know, furniture can make or break a space, so choosing the right pieces is key. As 2018 comes to a close, we look at the trends to watch out for in 2019. From colours to patterns and textures, vintage restaurant furniture to contemporary designs, we will give you some hints and tips as to which materials you should opt for on your restaurant chairs. Plus, we’ll give you some pointers for wha designs will be most fitting for your wall spaces.
It’s excitingly close to the big day now, with just over a month to go. And so, we imagine you’re already prepared for this busy time and if not, are in full planning mode as we speak, because there’s an awful lot to think of, from menus and decoration to restaurant furniture and marketing. So read on to Find out how to update your hospitality restaurant furniture to make your venue stand out this season and pull the customers in by the sleigh-load.